Beyond the Frame Travels × Leatherius Woodman – a leather stamping study
From the Practice Log – an ongoing series of stamping studies on real-world marks.
A July study.
Beyond the Frame Travels is Mary Pat Rosewicz’s owner-led custom travel practice in the Kansas City area, nine years into the work and, in her own phrase, “your partner for abundant travel experiences.” Travel used to scare her. On a Los Angeles work trip she had a free afternoon and a hotel room, and she spent it on a two-hour walk to the beach; some years and one leap later she was consulting overseas, working alone in country after country. The story that names the business is smaller and stranger. Watching Bridget Jones’s Diary, she recognized the exact English resort room where friends had prepared for their wedding, and the pleasure of that recognition, of knowing what lies beyond the camera frame, became the thing she now offers: travel that brings “insight, power and joy.”
The mark is why she is in the Practice Log. Four thin charcoal brackets sketch a viewfinder and leave it open at the sides; the wordmark passes straight through, BEYOND at the left and TRAVELS at the right in tall serif capitals, while a warm ochre square at the center holds THE FRAME in small, quiet type. An identity built around an opening felt like a fair test for a stamping die, which is, after all, a frame that closes.
The mark, as found
Pressed lengthwise
Caramel picks up the ochre of her center square, and pale gray sand answers the stone fields the rest of the identity sits on. Black takes the full mark in gold foil.
Beyond the frame
For the companion piece we took her at her word. A dashed route escapes the four viewfinder brackets and straightens into an arrow, bound for somewhere off the edge of the tag, above BEYOND THE FRAME in charcoal capitals. It is the two-hour walk drawn as one line, though the line, we concede, had an easier time of it than she did.
We made this out of love. Leatherius Woodman is on a mission to create and share artifacts of beauty, craft and love – this study is one of them, and we hope the feeling is mutual. Every image is a render – how we prototype before cutting a die.
If you're Beyond the Frame Travels and you'd like these made real, or anything here changed – say hello through our contact page.