Superliner Travel × Leatherius Woodman – a leather stamping study
From the Practice Log – an ongoing series of stamping studies on real-world marks.
A July study.
Superliner Travel plans cruises from Ocean Springs, Mississippi, and plans them closely. The homepage promises personalized service in every detail and wants the finished trip to leave your other memories jealous, a promise we found ourselves rooting for. The agency works as an independent affiliate of Cruises & Tours Unlimited and keeps a busy practice in group sailings, the kind where a family reunion or a whole graduating class boards together.
We came for the name. A superliner was the grandest object a traveler could board in the great age of crossings, and an agency that sends people to sea under that word has, knowingly or by happy accident, commissioned a ship. The current header sets SUPERLINER TRAVEL in plain capitals and leaves the drawing undone, so we recorded the type as found and picked up the pencil.
As found
The mark this study proposes
The proposed mark builds a classic ocean liner out of the name, set lengthwise: SUPERLINER runs as the hull with TRAVEL beneath it where the waterline belongs, and a superstructure with raked funnels rises from the lettering. Our first pass read as a ferry, too upright, so we stretched the bow until the word looked capable of a crossing. A name that means great ship deserves to sail as one on a luggage tag.
Pressed
Blueberry gives the name a deep ocean-and-ship neutral to ride in, and Turquoise answers it with the brighter waterline the Gulf shows off Ocean Springs on a clear morning. Black carries the gold.
We made this out of love. Leatherius Woodman is on a mission to create and share artifacts of beauty, craft and love – this study is one of them, and we hope the feeling is mutual. Every image is a render – how we prototype before cutting a die.
If you're Superliner Travel and you'd like these made real, or anything here changed – say hello through our contact page.