Wish and Wander Journeys × Leatherius Woodman – a leather stamping study



From the Practice Log – an ongoing series of stamping studies on real-world marks.

A July study.

Wish and Wander Journeys plans travel out of Union, Kentucky – everything from a theme-park week to a honeymoon that has to go right. Cruises too, and Europe. The line they lead with is “where every journey begins with a wish,” and the planning behind it stays personal from the first conversation until the traveler is home again with the suitcase unpacked.

What drew us in was the name, which reads as a pair of instructions. First you wish, then you wander. Their round badge says the same thing in pictures – a compass star hangs above a curved horizon, and a small airplane is already on its way out of frame. Round marks and luggage tags are old friends, and this one asked plainly to be pressed.

The mark, as found

Wish and Wander Journeys mark

Pressed

The badge is dense with fine linework, and at tag scale the thinner script strokes sit right at the edge of what a deboss will hold, so we simplified with a light hand and left the owned mark alone. Pale sea-blue and pale blush take it first, the one answering the badge's sky-and-water tones and the other its warm horizon field. Black carries it in gold, and there the compass star does most of the talking. We went back and forth on the script weight and are still half in doubt about it.

Wish and Wander Journeys mark on three leather luggage tags

The wish takes flight

For the companion we took their line at its word. A dandelion lets its seeds go, and the farthest one has turned into a small airplane, with EVERY JOURNEY above and BEGINS WITH A WISH below. Anyone who has blown on a dandelion knows the physics are mostly hope, which seems about the right foundation for a travel planner.

Wish Takes Flight design made for Wish and Wander Journeys

Wish Takes Flight design on three leather luggage tags


We made this out of love. Leatherius Woodman is on a mission to create and share artifacts of beauty, craft and love – this study is one of them, and we hope the feeling is mutual. Every image is a render – how we prototype before cutting a die.

If you're Wish and Wander Journeys and you'd like these made real, or anything here changed – say hello through our contact page.