Destinations Select × Leatherius Woodman – a leather stamping study
From the Practice Log – an ongoing series of stamping studies on real-world marks.
A July study.
Destinations Select is a travel agency in Fargo, North Dakota, and it introduces itself as a modern one. The work is family and group travel, planned closely and personally; Kyle Mark is the concierge whose name stands behind that promise. The site states its creed plainly: “extraordinary vacations begin with careful planning.” We believe the same thing about dies and leather, which may be why the sentence stayed with us.
The header gave us the study. The live site sets Destinations Select in plain black type, the words doing all the work a mark usually does, and that bareness read to us as an open invitation. The name carries a verb inside it. Select wants a gesture the way a question wants an answer, so we drew one: a map pin holding a check, standing portrait above a baseline and the name in caps. We went back and forth on whether the check should live inside the pin or beside it; the pin won, since a chosen destination is exactly what a pin marks.
As found
The mark this study proposes
Pressed lengthwise
Country gray and a pale sea-blue take the plain type as a pair, the gray as honest as the header it comes from, the blue a small allowance for open water. Black carries the gold.
We made this out of love. Leatherius Woodman is on a mission to create and share artifacts of beauty, craft and love – this study is one of them, and we hope the feeling is mutual. Every image is a render – how we prototype before cutting a die.
If you're Destinations Select and you'd like these made real, or anything here changed – say hello through our contact page.