Graff Travel × Leatherius Woodman – a leather stamping study
From the Practice Log – an ongoing series of stamping studies on real-world marks.
A July study.
Graff Travel works out of Bismarck, North Dakota, and their wordmark does what the best marks do – it says the name and gets out of the way. Bold, even strokes with no hairlines: a die-maker's dream, honestly.
The mark, as found

Pressed three ways
Blind into a sky-blue leather, blind into poppy red, and hot-stamped in gold on black. The red was the surprise of this study – GRAFF TRAVEL carries it like it was always theirs.

These are renders – how I prototype before cutting a die. This page is an unsolicited study, made out of admiration; Leatherius Woodman is not affiliated with Graff Travel. If you're Graff Travel and want anything changed or removed – one email.
If you're the owner and want these made for real – say hello: leatherius.woodman@gmail.com