Mindset Travel × Leatherius Woodman – a leather stamping study

From the Practice Log – an ongoing series of stamping studies on real-world marks.

A July study.

Mindset Travel is Denise Kubica's advisory in Greenville, South Carolina – long, slow, bespoke European journeys, France and Spain especially, planned by someone who has lived in both. Her creed reads like a manifesto in four words: presence is the ultimate luxury. And her Didone wordmark hides our favorite detail of this wave – the I in MINDSET is a map pin. You are here.

The mark, as found

Mindset Travel wordmark - the I of MINDSET drawn as a map pin

Pressed

Forest green for her deep teal, caramel for the parchment and terracotta of her world, and black for the gold pass.

Mindset Travel leather luggage tags - forest green, caramel and gold on black

You are here

Then the second die, for the creed itself: her pin, planted on a quiet ground line, casting the long shadow of an evening no one is rushing. Presence, pressed.

You-are-here design made for Mindset Travel - a map pin casting an evening shadow

Mindset Travel presence leather luggage tags - forest green, caramel and gold on black

We made this out of love. Leatherius Woodman is on a mission to create and share artifacts of beauty, craft and love – this study is one of them, and we hope the feeling is mutual. Every image is a render – how we prototype before cutting a die.

If you're Mindset Travel and you'd like these made real, or anything here changed – say hello through our contact page.