USA Benefits Group; Pawbulous × Leatherius Woodman – a leather stamping study

From the Practice Log – an ongoing series of stamping studies on real-world marks.

An August study.

For USA Benefits Group; Pawbulous.

Their lockup runs wide – the name over its two red rules, the service line riding beneath – so it runs the long way down a lengthwise tag, letter-perfect to the registered mark. Deep navy and warm red take the mark's two colors; a pale greige tag stands in for the white field.

USA Benefits Group logo blind-debossed on blueberry, poppy-red, and gray-sand leather luggage tags

The same two bars bend once at the middle and become a roof over a keyhole, with SAFE AND SOUND beneath – a keyring being where the keys to everything worth insuring spend the day. The black fob carries the gold; the navy one takes a blind press.

SAFE AND SOUND design pressed on black and blueberry leather keychains for Beverly Durigon

Rain across the whole tray except one dry patch under the umbrella, which is the entire industry in a single picture. The tray comes in one leather, a golden tan that happens to be called arizona – about right for a Scottsdale desk.

COVERED umbrella design blind-debossed on an arizona leather catchall tray for USA Benefits Group

Nobody told us what Pawbulous does, and a name this good earns its stamp ahead of any explanation. One paw and nine gleeful letters, pressed small into the corner of a navy and espresso kit.

Black-and-white PAWBULOUS paw-print die artwork for Beverly Durigon

PAWBULOUS paw-print design blind-debossed on blueberry and espresso leather toiletry bags

Beverly describes her work as wearing "two complementary hats," so we took her at her word: two pegs and two hats, one of them with a paw on the band. The journals split the same way – deep navy for the licensed hat, warm red for the other.

Black-and-white TWO COMPLEMENTARY HATS die artwork for Beverly Durigon

TWO COMPLEMENTARY HATS design pressed on navy and warm-red leather journals for Beverly Durigon

We made this out of love. Leatherius Woodman is on a mission to create and share artifacts of beauty, craft and love – this study is one of them, and we hope the feeling is mutual. Every image is a render – how we prototype before cutting a die.

If you're USA Benefits Group; Pawbulous and you'd like these made real, or anything here changed – say hello through our contact page.