Turquoise leather keychain debossed with a heels-up horseshoe above Heels up and LUCK STAYS IN, on gray plaster
Turquoise horseshoe keychain hanging from a forged iron bridle hook on a pine tack room wall beside a worn headstall
Turquoise leather keychain debossed with a heels-up horseshoe above Heels up and LUCK STAYS IN, on gray plaster
Turquoise horseshoe keychain hanging from a forged iron bridle hook on a pine tack room wall beside a worn headstall
The Brand Book · Western Gifts

Heels Up Horseshoe Keychain – Lucky Turquoise Leather Horse Keychain

About this piece

Every barn has the argument about which way a horseshoe should hang. With the heels up, the old hands say, the shoe holds its luck like a cup. This fob takes their side. The shoe is pressed as one solid band with its nail holes left open, and below it Heels up runs in brush script over LUCK STAYS IN in engraved capitals.

Turquoise has been the color of the Southwest for generations, and the pressed shoe reads cleanly on its blue-green ground. The keychain is made by hand to order from full-grain leather. Gold foil is available at checkout, and shipping to any US address is free.